Tuesday, May 5, 2020
Recent Developments and Future Research â⬠MyAssignmenthelp.com
Question: Discuss about the Recent Developments and Future Research. Answer: Introduction The purpose of this report is to understand about the change management and its integral relevance for all the business organizations. The change management report aim is to make a critical analysis and also to review the interventions related to the challenges faced by the company. The Officeworks Company Australia is one of the leading supplier and retailer of the products that are related office, home, educational needs, and business needs. It is very much required for the companies to adapt changes as it is integral capacity of all the companies. The analysis will conduct on the company Officeworks Company Australia (Heller, and Zavaleta, 2009). The discussion will take place on the critical analysis of the challenges and issues faced by the company in adaptation of the changes in the company. It can be done by using Mckinsey's 7 S diagnostic framework that are the strategy, structure, systems, staff, style, shared values, skill, etc. it is the fact that the business organization are the highly systematized and working with dynamic environment due to this, it become very important for companies to adapt changes in their company (Bies, Bartunek, Fort, and Zald, 2007). Officeworks Company Australia is a company that deals with items related to the office and many other that required to be change. Not only the products but also the strategies and policies must need to update timely. It provided various benefits to the company like competitive advantage, customer satisfaction, high growth and development, up gradation of business operations and functions, etc. Officeworks Company Australia is a business that believes that changes leads to the success as they are dynamic and provide opportunity to the company. All the above discussions are related to change which can be manage by change management take place is Officeworks Company Australia. The change management of Officeworks Company Australia is done on the four major areas that are talent management, employees performance and compensation, retention and succession and customer success as the company is facing problems and issues in these areas only (Hodgkinson, and Rousseau, 2009). At last a conclusion and recommendations will be mentioned to sum up the entre study. An overview of the companys background The Officeworks Company Australia was established in the year 1994 in Richmond Victoria. It was a part of Coles Myer Company. Officeworks Company Australia is one of the leading retailer and Supplier Company of office products, stationary, education, and home. The company is a part of Wesfarmers group (Boonstra, 2008). The company has a worldwide approach as it is operating more than 160 stores across Australia covering each state and territory. The company has employed more than 7000 team members. Additionally, the company is dealing with the customers using website that s updated and new (Weiner, 2009). They offer more than 30000 products. They have national call centre and also a team of experts and also business experts and analysts so that they can care micro, medium, small and other business customers. The company is very much dedicated towards its customers so that they can also achieve big ideas. In order to achieve this company provides to deliver products and services at cheap prices, widest range of products and great services (Oberthr, and Stokke, 2011). There are three ways y which the customers can purchase products from Officeworks Company that is online, retailers and by using application. They give surety that the customer will find everything required with the widest range of products made available at the stores and at the lowest prices. Diagnosis and review An organization should have a very strong knowledge and understanding related to its working environment and also the methods by which it influence the operations on the company. There are basically two types of environment that is the genera environmental and the task environment. The general environment of the company comprises of forces like environment, technological, demographic, political and global (Vaivio, 2008). These all factors affect the management of the organization and also the internal functions and working of the company. These functions either affect directly or indirectly the Officeworks Company Australia. The major factors that impact the company is technology and economic factors as the company required technology in brining changes in the company. The modern technology provides opportunities as well as threat for the company (Booker, Bontis, and Serenko, 2008). The advancement in the technology impact on the management of the company and its stores, online busin ess operations, payment methods, etc. the economic factors are related to the economic condition like inflation, deflation, income of the customers, etc. The other factors that affects the Officeworks company are the political factors are like the political regulation and rules framed by the Australia government that directly or indirectly affect the foreign ownership, policies of export and import, etc (Perry, and Hondeghem, 2008). these rules and regulations may or may not affect the Officeworks companys policy. The other type of environment is the task environment in which the internal forces are analyzed to identify the ability to obtain the outputs and inputs of the company. The internal forces are related to the distributors, suppliers, competitors, and customers. The company Officeworks is very much influenced by theses internal factors (Stevenson, and Jarillo, 2007). There are various companies that compete with the company like Bunning Warehouse, Toys R Us, Mother Care, etc. the company also have threat from the other competitive supermarkets, hypermarkets, that offers the same goods and services and much more. The electronics sold by the company can also available at the factory outlets, online, or on their official websites (Alvesson, and Sandberg, 2013). There is high competition from the local furniture shops and retailers in the markets. Due to all the competitions the customers become more powerful as they have many choices and they expect lower prices for the products, in order to retain the customers for longer period of time, Officeworks Company have to manage the prices of the products (Schot, and Geels, 2008). The other strong forces are the employees and workers unions that are the most significant forces as the employees and workers conduct threatening strikes. In order to survive and grow, the company should earn about the various environment, selection of the appropriate areas, and also to develop prominent relations with the customers. The company Officeworks has to be very adaptive for the forces not only for general and task environment. The forces that comes under the internal environment results in the pull and push and the change. The driving forces are related to the pressure that pull and pull the company and its working into a specific direction hat help and proposed change (Ortt, and van der Duin, 2008). For Officeworks, the most affecting driving internal forces are consumers that push the company for the lower prices and the other forces are competitors that make pressure on the company to bring innovation so that the company can manage competition in the prices and quality of the products. For the company Officeworks the major restraining forces is the competitors like retailers, local manufacturers, etc. such forces constantly pressurize the company to bring changes at Officeworks. Changes at Officeworks Company Officeworks company believes that change management and innovation is very relevant for every company s they are very adaptable and flexible in nature. Changes at Officeworks Company take place to have advantage of managing the changing pressures and also to have strong future direction. There are various types of challenges faced by the company but with the time they have bring all the changes like they tried to bring improvement in the quality and performance of the internal talent (Schiederig, Tietze, and Herstatt, 2012). The company has also focused on the alignment of the people with the proposed guidelines of the company. The new policies of the company focus more on the achievement of the organizational goals. Officeworks company tries to bring changes by continue support and to promote a culture of proactive, engagement people who are very much passionate about the working of the Officeworks. These all changes were applied on Officeworks team by the human resource department of the company who takes the challenges and find perfect solution for the same. Recently the company is has taken some major decisions related to the improvement of the effectiveness and efficiency of the operations and functions take place in the company (Short, Moss, and Lumpkin, 2009). The company has decided to change the structure of the company by the process of downsizing of the workforce. The strategy is related to the purpose of doing business and also the ways by which the organization seeks to have competitive advantage in their company. The overall company of Officeworks is depends on the decision making of the leaders (Markard, Raven, and Truffer, 2012). The management of the company knows that what kind of business they are doing, what their business stands for and how they can earn more profits. They know that the market they need are owned by the newspaper reading, in this way, they take the decisions that all the promotion, advertising and marketing of their products will take place though paper media that is newspapers and magazines. The one problem is that the company claims that there products and services are very cheap. There are two reasons due to which the company is able to grow in the market is due to their formation of the strategies and policies. The company fined that the consumer will move to the stores where they perceive value and good products . The Officeworks Company was engaged as one of the strategic partner. The company has a separate senior consultant and a business analyst who is specially hired to deliver and develop solutions to the problems comes in the business operations (Massis, Frattini, and Lichtenthaler, 2013). The company has decided to first analyse and identify all the laces where they can open their stores. The supply can network of the company is very strong as they cover all the distribution channels and process of logistics by their own. They have hired separate distributors and transport providers who provide supply chain operations and 3PL contracts and commercial agreements. They also look forward to the existing consultants who manage the exiting sites. The company has more than 3-4 potential options; they have their own warehouses to manage the stock (Lscher, and Lewis, 2008). The company framed very effective strategies in the formation of plans related to the marketing f the products. Structure of the company The company Officeworks is a very young and vibrant organisation with a fresh structure of the business organisation. The company is a local company of Australia that has global aspirations to grow in the future. The companys structured is designed in a way o that it can attain grow and development by using partnerships and also by using early win strategy by applying them into the structure of the company (Miles, and Snow, 2007). The company structure is a well defined structure that runs their business by selling the goods and services on their stores. The stores are designed in way that they attract most of the customers. It becomes easy for the customers to purchase items related to the office products, stationary, education, and home. The objectives and strategies of the company are very clear and they keep clear expectations from their employees. The company has used each and every segment of their stores in making convenient selling of goods and services (Boonstra, 2008). The best part of the structure of Officeworks stress is that they have made availably of the goods under a single roof. The environment created by the managers is very accessible and they try to get the things done. The use various programs to make it possible like accessible leadership programs, great IT structures, various gift hampers o the employees and the customers. The layout of the office is single floor layout of the offices. It helps in creating great community feel to the employees and the customers who come to buy products. It helps to get things easily without too much of efforts (Orlikowski, 2009). There are some cons in the company structures that the current MD of the company is more focused in achieving his own goals. H is unable to take the employees as a whole. He is not even able to make a good team and motivate them to achieve single goals. The Company should take serious steps against him and change the current MD. Still the customers are happy shopping with Office works but still may the changes in the company bring more positive outcomes. They can also reduce the unwanted and unnecessary employees from the company to remove the lean practices. The systems are related to the technical and business infrastructure that the employees manage to work on a daily basis so that the daily goals can be achieved. The company has focus on the base that they are required to ensure performed by which individual (Adams, and McNicholas, 2007). The systems are the critical work done in the company and it may perform by the employees or by the machines. With the changes in the technology and development of modern ways of doing work, the company Officeworks has changed its most of the functions into technical work. The company has now change most of the manual worked into technical base. The company has also redesigned the systems by promoting more fast and advance machines at the place where they can fit like paying of bills, applications, online data, card payments, etc. it has changes the entire operations and functions of the company. The staff of the company is the man resource and asset that includes the management and base of the employees. There is need to provide effective way to motivate the employees. The company is also trying to hire trained and job security. The company also required t has fair treatment and respect to the employees as they are the major resource of the company (Luthans, and Youssef, 2007). They try to increase the morale of the employees so that they will work hard and achieve the goals of the company. The style of the company is related to the typical behavior and pattern of the group and team of the company like the manager and the other related professionals in the company who complete the organization as a whole (Cascio, and Aguinis, 2008). The culture of the company is very open and flexible; the style used in the company is very updated and matched with the employees mentality. Shares value The company shared values that are guiding concepts and provide fundamental idea for the business. The company supports the vision and mission and the company by promoting the values and ethics. They believe that the customers are the base for the company and they must be treated as best as the company can. The company is very much dedicated towards its customers so that they can also achieve big ideas (Harrison, Lin, Carroll, and Carley, 2007). In order to achieve this company provides to deliver products and services at cheap prices, widest range of products and great services. There are three ways y which the customers can purchase products from Officeworks Company that is online, retailers and by using application. They give surety that the customer will find everything required with the widest range of products made available at the stores and at the lowest prices. The skills are related to the different vales and uniqueness that s company has within its internal areas. It is also related to the best practice that a company can do for their customers, suppliers, employees and the other individuals related to the same (Armenakis, and Harris, 2009). The company has various skills that lead them as a different company from the competitors due to which the company is enjoying a reputed position in the markets. Recommendations After the diagnosis and the review of the company Officeworks, the current situation says that Mckinseys 7 S diagnostic frameworks are very efefcive for the company. It has divided all the changes into categories. The report has provided various types of recommendations to the company Officeworks to provide them strength and intervention, implementation and institutionalization for the future growth of Officeworks company. Downsizing of intervention The company must remove the non critical roles for the stores The company should also treat the employees with fairness and respect They should adapt stress management programs They can provide online training and development programs to the employees They can bring change by the process of crossing over employees like executive employees of the company. They can also redesign the operations Training to the week and affected employees They should encourage institutionalization by setting up of the goals with regards to the innovation They can give rewards to the employees if they reach to the targets. They can bring effective promotional and marketing techniques in the company They can offer new services to the services like peeled fruits, fresh juices, etc that add value to the stores. They can also start selling related items of the stationary. Conclusion The Officeworks Company has prominently adapted the pressure as it has experienced both direct and indirect task and general environment. It can be concluded that the change management is very relevant as it helps to provide ability to the company to maintain profitability, growth sustainability, competitive advantage, etc. the company can apply an implement al the provided recommendations to the company that will help in further strengthen and management values of the company. The company should position itself as a strong and successful company by implementing successful theories of change management. The companies are complex in nature and bringing out changes that are also complex in nature. 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